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Understanding Geographical Indication (GI)



  Oct 02, 2024

Tirupati Laddu:Geographical Indication (GI) Status


Tirupati Laddu:Geographical Indication (GI) Status 

1.What is a Geographical Indication (GI)?

A Geographical Indication (GI) is a sign used on products that have a specific geographical origin and possess qualities or a reputation due to that origin. To function as a GI, a sign must identify a product as originating in a given place.

2.Why did the Tirupati Laddu receive GI status?

The Tirupati Laddu received GI status because it is uniquely associated with the Tirumala Temple in Andhra Pradesh, India. The ingredients, method of preparation, and cultural significance are specific to this region, qualifying it under GI criteria.

3.What implications does GI status have for the Tirupati Laddu?

GI status helps in protecting the authenticity of the Tirupati Laddu against imitation and ensures that only laddus made at the Tirumala Temple using traditional methods are sold under this name. It supports local economies by ensuring that production benefits are accrued to local producers.

4.How is the Tirupati Laddu made?

The Tirupati Laddu is made using boondhi (small droplets of batter made from chickpea flour), which is mixed with sugar syrup, ghee, cashews, almonds, cardamom, and other ingredients to form laddus. This preparation is done exclusively by the temple authorities in a specific kitchen called 'potu.'

5.What does the GI status of the Tirupati Laddu mean for consumers?

For consumers, the GI status of the Tirupati Laddu ensures that when they purchase this sweet, they are getting an authentic product made using traditional ingredients and methods. It assures quality and helps in preserving the culinary heritage associated with the Tirupati Temple.

Synopsis of Tirupati Laddu's GI Status

The Tirupati Laddu, a sacred offering at the Sri Venkateswara Temple in Tirumala, Andhra Pradesh, was granted Geographical Indication (GI) status to recognize its unique cultural and historical importance and to protect its authenticity. This status not only preserves the recipe and traditional method of making these laddus but also ensures that the economic benefits derived from their sale are retained within the local community. GI status has helped in maintaining the quality and originality of the laddus, making them not just a religious offering but also a symbol of India’s rich gastronomic legacy.



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