Q1: What are dark patterns?
A: Dark patterns are deceptive user interface (UI) and user experience (UX) practices that can mislead or trick users into doing something they originally did not intend or want to do.
Q2: How common are dark patterns in mobile apps?
A: According to the 'Conscious Patterns' study, 52 out of 53 analyzed apps employ deceptive design practices, indicating they are extremely prevalent.
Q3: What is the most common type of dark pattern?
A: Privacy deception, which manipulates users into unknowingly sharing more personal data than intended, was found in 79% of the apps analyzed.
Q4: Which sectors have the highest number of deceptive patterns per app?
A: Health-tech (8.8), travel booking (7.2), and e-commerce (5.3) were found to have the highest number of deceptive patterns per app.
Q5: What action has the Indian government taken regarding dark patterns?
A: In November 2023, the Department of Consumer Affairs released guidelines for 13 deceptive patterns, stating that their use amounts to misleading advertisement, unfair trade practice, or violation of consumer rights.
Q6: What is "basket sneaking"?
A: Basket sneaking is the practice of adding something to a user's basket/cart without their knowledge. It was found to be four times more prevalent among delivery and logistics apps compared to other sectors.
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